Creator sponsorship guides
Plain-English guides for creators, brand teams and managers on getting sponsorships right: who to trust, what the rules say, what to look for in a contract and how to make sure everyone gets paid. Written by the team behind Kitscore, the creator trust-scoring and sponsorship verification platform.
How to vet an influencer before paying them
A practical creator sponsorship checklist: check audience authenticity, engagement quality, brand safety and delivery history before you send any money.
Read the guide →FTC disclosure checklist for sponsored posts
A plain-English FTC disclosure checklist for sponsored posts: what counts as a material connection, where to place #ad, and mistakes creators and brands make.
Read the guide →Contract red flags in creator deals
Ten clauses to question in influencer and creator sponsorship contracts: exclusivity, usage rights, payment terms, indemnity, termination and more.
Read the guide →How escrow works for sponsorships
How sponsorship escrow works: the sponsor funds a signed deal, money is held until the creator delivers, then released. Steps, timelines and what escrow does not cover.
Read the guide →Creator Trust Score explained
What a creator trust score is, what Kitscore measures (audience authenticity, engagement, brand safety, consistency) and how confidence ratings show evidence quality.
Read the guide →Want the checks done for you? Kitscore gives creators a free verified Trust Score and gives sponsors a full evaluation with an evidence-backed decision memo.